Chapter 01: Assignment


Which of these would not normally be considered an incremental innovation?

  

An electric car

  

A low fat hamburger

  

Faster train journeys through better signalling

  

Chicken and onion flavoured potato snacks



Which of these innovations is a typical example of 'technology' or 'knowledge' push? (Several choices may be correct.)

   The Walkman personal hifi
   Radar
   The Pilkington Float Glass process
   Online banking
   YouTube and related video sharing internet sites
   Car safety belts


Innovation can only happen in the private sector because the public sector is not concerned with making profits or competition between firms.

   True
   False


Which of the following are factors often associated with successful innovating organizations? (Several choices may be correct.)

   Large size
   Rich external linkages and networks
   Supportive organizational climate with structures and incentives for innovation
   Mechanisms for strategic selection of innovation options
   Large market share
   Age of the firm - the older the better


Innovation can take many forms, all involving a change of some kind. Which of the following is NOT a form of innovation?

  

Product (or service) innovation - changes in what is offered to the world

  

Petroleum innovation - amount spent monthly by a business on its fuel costs

  

Process innovation - changes in the way offerings are created and delivered

  

Position innovation - changes in the context in which innovations are launched



Which of the following would you class as a radical innovation? (Several choices may be correct.)

   The fibre tip pen
   The electric light bulb
   The laser
   The photocopier
   Wide-bodied jet airliners


Which of the following is NOT a source of strategic advantage through innovation?

  

Complexity - offering something which others find it difficult to master

   Legal protection of intellectual property - offering something which others cannot do unless they pay a licence or other fee

  

Scale of investment in R&D

   Novelty in product or service offering - offering something no one else can



Peer-to-peer networking of the kind pioneered by Napster and now forming the basis of internet file sharing is an example of radical innovation.

   True
   False


Haagen Daz ice cream was created to open up a new market amongst adults for what had traditionally been seen as a children's food. This is an example of position innovation.

   True
   False


Innovation can take many forms. Running a hospital booking system which reduces patient waiting time is an example of which kind of innovation?

  


Which of the following is NOT an example of product innovation?

  

A new toothpaste

  

A new car design

  

A new version of the iPod

  

Computer-control of manufacturing operations



Successful innovation depends on having patent protection for the core idea.

   True
   False


Innovation always requires a radical flash of insight - a 'eureka!' moment.

   True
   False


Innovation success is directly linked to the size of investment in Research and Development (R&D).

   True
   False


Which of the following would not normally be considered a radical innovation?

  

The jet turbine engine

  

Integrated circuits

  

Increased colour choice on the Volkswagen 'Beetle' car

  

Antibiotic drugs



Social entrepreneurship does not concern itself with commercial questions.

   True
   False


There is no way to resolve the conflict between commerical business goals and those of social innovation.

   True
   False


The triple bottom line is ....

  

markings on a ship to show how heavily laden it is

  

a book-keeping convention to minimise accounting mistakes

  

an accounting system suitable for joint ventures between firms

  

a company reporting framework designed to take into account not just financial outcomes but also environmental and social performance



Which of the following statements about the 'bottom of the pyramid' market is not open to challenge?

  

The poor - 4 billion of them - earn less than $2/day

   The poor have no purchasing power and do not represent a viable market
   The poor are not brand-conscious
   The poor are unable to use and not interested in advanced technology


Social innovation follows a different process to more commercial forms of innovation.

   True
   False


Which of the following is NOT a question for managing social entrepreneurship?

   How do we find opportunities which deliver social as well as economic benefits?
  

How do we identify and engage a wide range of stakeholders – and understand and meet their very diverse expectations?

   How do we mobilise resources across networks, how do we build coalitions of support for socially valuable ideas?
  

How do we patent and exploit emerging ideas?



Which of the following would NOT be considered a social entrepreneur?

  

Florence Nightingale

  

Muhammed Yunus, founder of the Grameen Bank

  

Kenneth Lay, founder of Enron

  

Trevor Bayliss, inventor of the wind-up radio



Which of these is NOT a difference between social entrepreneurs and commercial entrepreneurs?

  

Social entrepreneurs are less concerned with independence and wealth, and more on social means and ends.

  

Social entreprenurs are older than commercial entrepreneurs.

  

Social entrepreneurs place less emphasis on short-term growth and longer term harvesting of the venture, and more concern on long term change and enduring heritage.

  

Social entreprenurs place less reliance on the firm and management team to execute the venture, and greater reliance on a network of stakeholders and resources to develop and deliver change.



Whilst empathy and a need for social justice may be necessary attributes of a social entrepreneur, they are not sufficient.

   True
   False




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